Branding Time

Author brand. Branding campaign. Get your brand, catch customers. My head swims with marketing gurus rapidly sharing their tips to all of us selling SFA. Buzzwords and trendy nothings. But one idea I thought would be kind of fun to do is to create a character to go with my logo. A character that could…

Fanship is On!

Piracy. Capricious review takedowns. Nasty lies in author wars. Real fans being drowned out by haters and unable to know if their money is going to their fave authors. This is the current state of selling books on the internet, particularly on the virtual bookstore that shall not be named. Enter blockchain and a bright…

Five 5-Star Reviews of Concussion Is Brain Injury: Treating the Neurons and Me!

Amazon 5-star reviews are like gold. Amazon has very strict guidelines on who can review your book like my memoir Concussion Is Brain Injury: Treating the Neurons and Me. It’s rather confusing, but the fundamental principle of you can’t tell them what to write is one I abide by anyway because what’s the point of…